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10-Dec-2021

几十年来媒体中的手风琴(一):20世纪20年代末至1960年

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Joan Grauman (右图)的序言。

几十年来,我一直在收集“ephemera”(短期有用或流行的书面或印刷物品)。幸运的是,我把这愚蠢的迷恋集中在了我的另一个痴迷点上:手风琴!我希望你能通过印刷广告、故事和小卡片来享受这段记忆之旅,通过这些广告、故事和卡片赞美或自嘲我们心爱的这项乐器。

几十年来媒体中的手风琴
Media1: 20世纪20年代末到1960年

Mass media was, and is today, a very important mirror of who we were and who we are as a society. While this form of communicating and promoting thoughts, facts, events and ideas has changed monumentally over the past 100 years, one thing has not changed: mass media clearly reflects our past and our present.

Over the decades, the accordion in the media has been "The Good, the Bad and the Ugly…. and the Good again". Part 1 of this article will focus on "the Good"; Part 2: "the Bad, the Ugly … and the Good again."

Benjamin Franklin, one of our US Founding Fathers, is credited with creating the first printed advertisements in a magazine, "General Magazine", in 1741. By the early 20th century, printed advertisements were in newspapers, periodicals and posters. These ads attracted people to what was being sold by featuring popular and attractive people, scenes and objects.

Stories of the glamorous Vaudeville, Hollywood and radio celebrities were also featured in the magazines. Soon the beautiful and intriguing “new” musical instrument, the accordion, was in ads and stories everywhere.

Read the full article with all the historic pictures at: Media1 by Joan Grauman, AAA Historian
Media pics
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