More than
50 people representing 23 states, Mexico and Canada, attended
the Accordion Summit hosted by the American
Accordionists' Association in Houston. This was held during
its July 1995 accordion festival.
Participants
represented national organisations such as the Accordion Teachers
Guild and the AAA, as
well as regional groups such as the New England States Teachers
Association and several clubs: the Bay Area Accordion Club,
Chicago Accordion Club and the Texas Accordion Association (with
club presidents from chapters in Austin, Dallas, Ft. Worth,
Houston and San Antonio).
It was
determined that a few common goals were needed to make joint
action possible. The foremost goal was "to have people
like the accordion." Another was "to get people to
know what the accordion is about, through exposure". All
agreed that our common bond was a love for the accordion.
During
the second meeting, it was decided that some action should result
from the Summit. Thus the group proclaimed "1996 the Year
of the Accordion". It agreed to publicise the concept of
the "Year of the Accordion" at every opportunity,
and to increase the number of public performances of accordion
by playing in public places-parks, malls, museums, libraries,
etc.
Each group
will decide for itself how best it can function in this joint
promotional effort, and all will spread information about the
program. "The Year of the Accordion" is a banner under
which we can unite our efforts to promote the accordion.
The summit
participants were also unanimous in praise for the effective
publicity which the AAA
had garnered for its festival, and the positive accordion image
which had been fostered. The consensus was to continue with
this effective public appreciation so long as consistent effort
and regularity of theme would be maintained.
The group
was enthusiastic about raising $12,000 for an ongoing 1996 PR
campaign. To date, the American
Accordionists' Association has pledged $3,000, and pledges
have made by ATG ($3,000), ATAM $2,000, R. Sattler $1,000, bringing
the total to $9,000--- $3,000 short of our goal.
Nevertheless,
the American Accordionists'
Association continues its efforts to publicise our instrument.
In newspapers throughout the U.S. there have been articles applauding
accordion as the bright new star of the music world. Just last
week, Pop Music Critic Fernando Gonzalez wrote a great feature
article about accordionists in the Miami Herald (copies available
on request).
For those
of you who are wondering where the Year of the Accordion will
go, the answer is that it will go wherever YOU take it. This
effort requires the cumulative muscle of the whole accordion
community. Let's share the responsibility for its success. Wave
the banner and make your accordion roar-1996 is the Year of
the Accordion!
|